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Marketing Director (Benefits + Growth Opportunities)

Company: California PostAcute Care
Location: Lynwood
Posted on: November 19, 2021

Job Description:

Are you inspired by helping people? So are we!If you're looking to make an impact by caring for others, this is the opportunity for you!What We Offer:Essential/stable and growing company with many opportunities for training and advancement within the medical field that all employees and team members (including Full Time, Part Time, and Students) can benefit from.Hourly pay is negotiable based on experience. We offer competitive market pay and opportunities for bonus depending on great work performance (bonuses only apply for Full Time).Comprehensive Employee Benefits: Full Time employees are eligible for various plans for medical, dental, and vision insurance.We are seeking to hire a self-motivated, experienced Marketing Director for a local Skilled Nursing Facility. This is a Full Time permanent position. If you have a passion for healthcare, this is the right opportunity for you!Our primary function is to offer continuous nursing, medical, and other health and social services on a 24-hour basis, under physician directed care and RN supervision.We focus on providing care for patients who are not in the acute phase of illness or requiring services in a hospital and who require primary, restorative, or skilled nursing services on an inpatient or custodial care basis. Our goal is to help our patients reach a degree of self-care in essential daily living.We service a multitude of patients and their families across our vast network, while remaining committed to the professional development of our staff, the functional improvement of our patients, and the cultivation of strong partnerships within our communities.What We're Looking For:We're looking for a bright, motivated, energetic facility Marketing Director to coordinate marketing efforts, including gathering and analyzing key market information, as well as managing social media and building strong community relations. The person in this position is responsible to develop and implement programs to raise and establish growth strategies within key industry segments by conducting personalized visitations to referral sources and interested parties, and by representing our facility program with the community.What You'll Do:Receive patient referral and confer with designated facility representatives to confirm appropriateness for admission into the facility.Develops, researches and implements strategies to increase public relations for admissions and expand presence in key referring segments.Works with Liaison and other staff and implement strategic sales plans and monitor progress through sales reports.Works with Administrator by developing, analyzing and maintaining monthly and annual regional marketing plans.Creates and establish systems, generate and evaluate of the public relations solicitations for measuring the impact of strategic initiatives on referrals/admission.Monitor and update staff and management on industry trends, customer needs, competitor data, legislative issues and national initiatives through internal discussion and research and review of industry publications.Participates in the quality improvement programs, Interdisciplinary Team meeting, and all other marketing meetings as deemed appropriate.Performs other related duties as required.What You Bring:Minimum three (3) years sales/marketing/provider relations experience.Familiarity with healthcare marketing.Strong analytical and critical thinking skills.Strong communication and presentation skills.California PostAcute Care is an equal opportunity employer and we are committed to Equal Employment Opportunity regardless of race, color, national origin, gender, sexual orientation, age, religion, veteran status, disability, history of disability or perceived disability, and per the Fair Chance Ordinance will consider qualified applications with criminal histories in a manner consistent with the ordinance.To all recruitment agencies: We do not accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes.INDHP1

Keywords: California PostAcute Care, Lynwood , Marketing Director (Benefits + Growth Opportunities), Executive , Lynwood, California

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